recipe

Delivery & Logistics Target Customers Can Browse Shoppable Recipe Guides

Building its reputation a full-service grocery destination, Target is letting customers browse 1 million recipes, build shopping lists and place orders for same-day delivery

Brand Activation & Immersion Grocery Chain Publix Offers Customers Interactive Virtual Cooking Classes

Free, live classes are designed for customers looking for demos on new ways to prepare easy and balanced meals, and let viewers interact directly with the chefs

Food & Beverage Consumers Can Cook With Alexa Thanks To Culinary Platform Integration

Amazon has partnered with cooking app SideChef to enable a rich step-by-step kitchen experience for consumers, including voice guidance, photography and video recipe demos on visually-enabled devices

Loyalty & Membership Interview: Blue Apron's VP of Brand Experiences On Creating Memorable Culinary Activations

Food delivery service Blue Apron, whose convenient one-box meal kits have brought high-end meals to millions of millennial kitchens, is using its activation at this year's New York Wine & Food Festival to delight consumers and build its reputation as a serious culinary tastemaker

Grocery, Convenience & Supermarket Shoppable Recipes Let Cooks Add Ingredients To Online Carts To Receive Same-Day Delivery

Meal ideas on Allrecipes.com are now shoppable so home cooks can have the necessary ingredients delivered on-demand via AmazonFresh

Retail How Food Brands Are Catering To The Millennial Kitchen

Helping consumers cook as well as allowing them to purchase the materials they need, brands from Tito's to Allrecipes are turning to virtual interfaces that combine branded support like directions or recipes with shoppable capabilities

Shopper Education & Assistance Service Surveys Users' Groceries To Generate Meal Ideas And Recipes

Consumers can use Cooklist's app to remember the grocery items that they already have in their kitchens, check the items' expiration dates and find recipe ideas, helping facilitate meal-time prep

Delivery & Logistics Now There's A Spotify-Like Service For Finding New Recipes

Launching this spring, ckbk is a digital subscription service that allows members to browse thousands of recipes and save them into 'playlists' for sharing

Advertising Knorr Is Using AI To Turn Instagram Memories Into Meals

Knorr's EatYourFeed tool scans a person's Instagram photos to suggest personalized recipes based on things they've shared

Cafe & Restaurant IKEA Could Soon Be Serving Bugs And Worms Alongside Swedish Meatballs

The popular furniture retailer, famous for its in-store cafeterias, is making a push for sustainable protein sources

Food & Beverage Walmart Launches Its Own Brand Of Meal Kits To Sell In-Store

The Walmart meal kits are cheaper than subscription service models and available in stores for last-minute cooks

Retail Buzzfeed Created A Line of Cookware To Sell At Walmart

In its latest foray into branded products, the media company launched a line of Tasty kitchen tools exclusively at Walmart

Design Whirlpool Oven Connects To Voice Assistants And Recipe App

A new smart oven from Whirlpool helps home cooks follow recipes and integrates with voice assistants

Advertising Walmart Joins Forces With BuzzFeed To Recruit More Millennial Shoppers

Walmart and BuzzFeed's Tasty have announced a new partnership to sell kitchen supplies and ingredients