PSFK’s professional-grade research platform, featuring access to our full-report library and on-demand research services.
Take me to PSFK iQSozie is an on-demand UGC content platform that provides online shoppers with the same level of inspiration and confidence in their online shopping as they can get from shopping in-person.
The Sozie Platform allows e-commerce content teams to request content for specific products, product ranges or categories – and even specify size. Sozie users receive these as requests and create content against them – giving clients the power of UGC on-demand to deploy strategic priorities at scale.
Sozie solves the following pain points for its customers:
•Curation of UGC at the time of product launch
•UGC coverage for 100% of products
•Robust Reviews for 100% of products
•Size & Fit feedback for 100% of products
•Keep employees motivated and involved with the company (with an emphasis COVID’s current impact)
•Retail — Mobilizing community to try-on and to style apparel and accessories at Target
•Footwear — Onboarding and training associates to create rich employee generated content at adidas
•Apparel — Reduce content acquisition costs with rich employee-generated social media content