Audi is using a plug-in memory stick as a marketing tool to promote its new A4 model to re-enforce Audi’s reputation as the UK’s most innovative car brand.
Five minutes of video and interactive content showing off the design, engine and features of the car will be loaded on to the USB sticks. The USB sticks will be sent by direct mail to a selected database of customers in a box, with a connection lead, instructions and a CD of software drivers.

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very urgent:
I am a pictute-editor in a corporate publishing agancy in hamburg.
I am now looking for picture of the “AUDI A4 USB-Stick” for our next publication.
would it be possible to send me press-image of it, as soon as possible?
many thanks,
christina koerte
March 21st, 2005 at 5:55 am
Hello,
I will like to order goods from your store to ship to lagos nigeria by usps priority service(EMS) or UPS courier service.
1 Gb Memory Stick Pro or duo SANDISK QUANTITY 50.
the payment he will pay by credit card,hope to hear from you soon.
best regard.
oyetunji.
August 30th, 2005 at 2:10 pm
Great post onthe promo USB drive. Our company, iClick, completely shifted its focus to only USB drives as promotinoal items about a year ago. We used to only do digital cameras, MP3 players, etc with a custom branded logo. Seeing the demand for custom logo USB drives has been astonishing. FYI, about 20% of our orders currently have files/videos loaded on them. What we’re seeing is many more companies seeing USB drives as a means of communication rather than another giveaway. Audi certainly has done well with it :)
Lon McGowan
Founder and Chief iClicker
iClick
http://www.iclickpromos.com
May 8th, 2007 at 10:47 am