This is a rather superb yet surreal animation from design shop Hunter Gatherer for Nike Considered.
Why do we like it? We just like it!
(Ok?)
HUGA Nike Considered Animation
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October 18, 2005
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Inspiration to make things better.
yawn. interesting artwork, but why doesn’t Nike get back to doing what it does best….innovative, entertaining broadcast advertising. all these viral videos are getting old.
October 18th, 2005 at 1:33 pm
Hmm.. but this is for the Considered Range – big advertising doesn’t really fit with the philosophy, no?
October 18th, 2005 at 2:19 pm