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Site Visit: Uniqlo Soho Flagship

Site Visit: Uniqlo Soho Flagship

By Dave Pinter on November 10, 2006

Last night was the preview party for the new Uniqlo Flagship store on Broadway in NYC. The place was jammed with celebs and a huge Japanese contingent. Forget everything you’ve seen so far about Uniqlo. The new store designed by Wonderwall is clean and the scale is huge. Best to experience the space in person. I do feel that the standard this store sets is pretty impressive. Especially for a brand that chooses not to cover their apparel with corporate logos. We’ve got a few photos from the party last night below.

Uniqlo is set to open today at noon.

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Dave Pinter

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Dave Pinter is a senior editor at PSFK and focuses on automotive, design and retail news. Dave is a New York based concept designer. He's written and contributed photography for PSFK targeting retail design and branding, automotive marketing and design, and the NYC creative culture scene.

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