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Vinegar Bars

Vinegar Bars

By Ozgur Alaz on November 28, 2006


TrendsinJapan reports Vinegar Bars as the latest craze in Japan. Drinkable ‘black vinegar’ is mixed with various fruit juices, and is sold as a health drink, with claims that it lowers blood pressure. They are attracting an increasing number of working men and women looking for new ways to stay healthy.

These shops are competing for customers by developing original concoctions like desserts featuring rice vinegar and vinegar drinks made using oranges and grapefruits.

Ozgur Alaz

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Özgür Alaz, the co-founder of the digital marketing agency Promoqube, is a trend specialist and entrepreneur. He leads projects related to digital strategy and marketing technology development. Besides having experience in finance, telecom and digital business models, Alaz is an expert in social media, digital strategy, business model innovation, trend analysis, lean startups and personal productivity.

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TOPICS: Food & Drink, Health & Wellness
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