January 9, 2007

Target + Proenza Schouler Pop-Up Action

by Amanda Gore (PSFK London)

Proenza Schouler’s resort-wear line for Target is due out very soon, and the guys over at Papermag have a very complimentary review of the preview collection. They also let slip about a three day Proenza Schouler/Target pop-up shop  taking
place at Opening Ceremony in New York. Due to open on Feb 2nd- the start of New York fashion week- the store will be emptied of all other labels and filled solely with the Target collection. Watch out for stampeding fashionistas!

via papermag blogs

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Article categories: Designers, Retail, Trends In The US

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