February 29, 2008
Web-To-TV Show Gets Bumped About
There’s some discussion on the blogs about the fate of quarterlife, a web show we mentioned back in 2007. Last November, NBC acquired the rights of the show that was airing on MySpace to show on TV.
When the show finally aired on network this week, comparatively it didn’t do very well and has since been moved to cable. There’s some discussion about the content out there but some defenders of the show suggest that it doesn’t matter that the show’s audience figures were much lower because the show was so much cheaper to make.
Maybe one of the problems is that NBC still sees TV as fixed length shows and that their thinking hasn’t evolved to see a show could be a multi-platform affair - in a way Lost hinted was possible. The Quarterlife surely already offers a lot of possibilities, no?
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