Embedded Journalism

Anil Dash has been exploring the idea of applying the Embed concept that helped YouTube and other popular sites spread their content and become, erm, more popular. He’s applying the idea to blog posts and articles. By adding the Embed code at the bottom of his posts you get the following:

Anil comments:

We’ve only been using this stuff for the most complicated parts of the web, like rich media. What about text?… But there seems to me to be something really interesting, some kind of potential, to including our posts (or parts of our posts) in other blogs that way, and while I’m no great coder, making the Movable Type templates to do this took about five minutes. I’m hoping something even more interesting comes from the world of compound objects or compound embeds, with a text post containing a video clip or image, and then being included on another page.

Anil Dash: Embedded Journalism