When Innovation Dies: IBM

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IBM have released this video with their suggestions on 5 so-called amazing innovations we’ll see by 2013. It lacks imagination, progression and inspiration. With dodgy predictions the video feels like one of those 50s reels that presented what the future would look like. Or maybe it’s just me.

The wonder predictions (and PSFK’s reaction) are:

-Energy saving solar technology printed and stuck onto asphalt, paint and windows (and then it will peel off in the baking sun)
-A crystal ball to help you monitor health (Your doctor will still be referring you to a specialist just in case anyway)
- We will talk to the Web . . . and the Web will talk back (We refuse to comment on this. Stunned into silence.)
-We will have our own digital shopping assistants (What about all the assistants available right now?)
-Forgetting will become a distant memory via smart appliances in every area of the home and office (Sure. Just like we all use the To Do tool on MS Outlook)

IBM

[via BW]

You're reading PSFK.

Inspiration to make things better.

Comments (3)

  1. That video was a huge waste of my time. Funny to watch that one, right after watching the one Microsoft made just a few posts up… Unbelievable difference.

  2. Wow…Underwhelmed to say the least. It sounds like somebody had to meet a deadline to get this out. I hope the last one doesn’t come true, at least in some ways…I don’t want to remember this video.

  3. Is this a joke? I made a parody animation of a 1950’s style health warning a few years ago. I had nearly the exact same animation of the brain, when talking about memory. But I was trying to be funny!