Your go-to source for new
ideas and inspiration
Pepsi Uses Foursquare to Fund CampInteractive

Pepsi Uses Foursquare to Fund CampInteractive

By Kyle Studstill on December 7, 2009

For every check-in on Foursquare through the end of December 13th, Pepsi is donating $0.04 to Bronx-based CampInteractive, in an effort that started this morning at midnight. The CampInteractive youth mentoring program engages underprivileged youth, helping them explore both technology and the environment.

Foursquare

Kyle Studstill

Recent Articles By Kyle Studstill Follow Kyle Studstill via RSS

Kyle Studstill is a regular contributor to PSFK.com. Kyle works as a consultant working at the New York office of PSFK. His background is in analysis, from the analysis of cultural and technological change, to analysis of consumer and human insight, to military intelligence analysis with the US Intelligence and Security Command. Kyle loves the future, much like O'Brien from Orwell's Nineteen Eighty-Four.

Comments

TOPICS: Advertising, Branding & Marketing, Youth
TAGS: