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(Video) Ouigi Theodore: PSFK Conference New York 2010

Ouigi Theodore shares his unpredictable, inspiring road to becoming the visionary founder of BK Circus, a trendsetting mens and womens boutique and...

Zackry Wiegand
Zackry Wiegand on May 3, 2010.

At our recent conference,  Ouigi Theodore shared his unpredictable, inspiring road to becoming the visionary founder of BK Circus, a trendsetting mens and womens boutique and lifestyle brand with outposts in Brooklyn, SF, and distribution in Japan.

See Ouigi’s presentation below:

Some highlights from Ouigi’s talk:

“I am a professional error man who recruited others as lost as me.”

Theodore’s path to becoming the founder of BK Circus wasn’t a linear one. He studied to become a designer, paid his dues wearing different hats, and made some ‘errors’ along the way. But every mistake he made, he grew from and used to take his next step – and found others like himself along the way to learn from and co-conspire with.

“I dipped my bucket where I stood: Which is the quest to finding yourself.”

Ouigi spoke about how his life was one of creation and starting over, and going after what he loved – despite the occasional confusion, false-starts, and inevitable roadblocks. But through it, he ‘dipped the bucket where he stood’ – learning from whatever situation he was in, and seeing it as an opportunity for self-understanding, growth and eventually moving forward – a recommendation for anyone driven by a creative vision or dream.

BK Circus

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