Toyota Partners With Designers To Launch IQ Store Berlin
Later this month, Toyota is planning to open IQ Store Berlin dedicated to a single model, the IQ city car. To mark the occasion, Toyota selected four Berlin-based designers to create unique interpretations of the IQ. Floor 5, André M. Wyst, Mario Lombardo and Hort have each created customized full-size IQ’s which will debut at the store. Check out the teaser video for a glimpse of each of the vehicles.
[via ArtSchoolVets]
| TOPICS: | Advertising, Branding & Marketing, Arts & Culture, Automotive, Design & Architecture |
| TAGS: | André M. Wyst, Floor 5, Hort, iq store berlin, Mario Lombardo, toyota iq, video |
Recent Articles By Dave Pinter 
Dave Pinter is a senior editor at PSFK and focuses on automotive, design and retail news. Dave is a New York based concept designer. He's written and contributed photography for PSFK targeting retail design and branding, automotive marketing and design, and the NYC creative culture scene.
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