This year marked our largest and arguably, most successful conference yet. Taking place at the Jewish Museum on the beautiful Manhattan waterfront, PSFK presented panels, presentations, and a few surprise speakers who came to share their insights and inspiration on topics such as technology, design, urban issues, creativity, games, and the future potential of our society. It was exciting and educational stuff. For those of you who missed it, or for those who’d like a refresher, we present the videos of the speakers from the 2011 New York event.
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Aaron DignanGAMIFICATION / MARKETING / TECHNOLOGY
Aaron Dignan, founding partner of Undercurrent, breaks down “play” scientifically and shows how to apply those concepts to the real world. |
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Rachel SterneCOMMUNITY / URBAN ISSUES / DIGITAL CULTURE
Chief digital officer for the City of New York, Rachel Sterne discusses her hopes for integration of digital platforms into city life and interactions with city development, while pointing out what NYC.gov has already accomplished. |
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Yancey StricklerCROWDFUNDING / CREATIVITY / INNOVATION
Kickstarter co-founder Yancey Strickler chats with PSFK founder Piers Fawkes about his creative project-funding site as it nears its second birthday. |
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Joe GebbiaENTREPRENEURSHIP / SOCIAL BUSINESS
Joe Gebbia, the co-founder of Airbnb, tells the story of how Airbnb started from a few ideas in a Moleskin notebook and grew into a worldwide platform where people could rent out their extra living space to people traveling on business. |
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Justin GignacART / TECHNOLOGY / MARKETING
Artist Justin Gignac talks about his journey from an art director at various agencies to an entrepreneur and some ideas he had along the way. |
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Ben LererSOCIAL NETWORK / STARTUPS / COMMUNITY
Thrillist co-founder Ben Lerer discusses how the restaurant and venue review site grew an organic audience with quality content. |
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Naveen SelvaduraiINNOVATION / COMMUNITY / SOCIAL NETWORK
Foursquare co-founder Naveen Selvadurai returns to PSFK to talk about Foursquare’s future, which includes a recommendations feature called “Explore,” and an open job position at the location-based social networking company. |
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Robbie VitranoBUSINESS / SUSTAINABILITY / MARKETING
Robbie Vitrano, the co-founder of brand consultancy Trumpet, talks about pizza restaurant N_K_D Pizza, its origins, and the adventure that went behind opening its first international restaurant in Dubai. |
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Eric ProulxCROWDFUNDING / CULTURE / SOCIETY
In this video, executive producer Eric Proulx encourages the audience to buy a frame in his incomplete film, Lemonade: Detroit, to raise money to complete the project. Lemonade is a film documenting what people have done after getting laid off. |
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What’s Next?
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John BielenbergBUSINESS / DESIGN / SUSTAINABILITY
John Bielenberg introduces the path leading to the birth of the “collaborative brand” Common, what it stands for, and what it has accomplished thus far. He discusses Common’s goal to encourage entrepreneurs to take the power of capitalism and use it to power a social change. |
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Laurie RosenwaldART / TECHNOLOGY / CULTURE / MARKETING
Illustrator and artist Laurie Rosenwald introduces her workshop that creates chaos and brings about creativity within large organizations like Starbucks. She gives us a taste of what she does with some creative animation. |
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Colin NightingaleART / CULTURE / COMMUNITY
In this video, Colin Nightingale presents Punchdrunk, which is a London-based arts organization that crosses into the world of large-scale art installation and performance. |
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Industrial Design:
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Post Good: Panel On Responsible Creativity and CultureDIGITAL CULTURE / INNOVATION / URBANIZATION
PSFK’s Director of Consulting, Scott Lachut, moderates a discussion on topics such as the change in value with the rise of social issues, with ambassadors of social good, Jill Fehrenbacher, John Gerzema, Phil Patton, and Timo Rissanen. |
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Richard FineDESIGN / INNOVATION / MARKETING
Entrepreneur Richard Fine was one of the surprise speakers at PSFK CONFERENCE NYC 2011. At the 2009 conference in New York, Richard Fine spoke on his developing new business Help Remedies, aiming to bring smart design to simple pharmaceuticals. |


























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