![Reebok & Swizz Beatz: Prequel To A Classic [Video]](http://cdn.psfk.com/wp-content/uploads/2011/07/Reebok-Classics-Swizz-Beatz-3.jpg?fedaf9)
Reebok & Swizz Beatz: Prequel To A Classic [Video]
R+I Creative will premiere a new documentary film for Reebok Classics next month. The film, Prequel to a Classic, will give viewers a behind-the-scenes look at the recent event in New York City, where Swizz Beatz and Reebok celebrated their Reethym of Lite campaign. It will show Swizz presenting his latest single and music video, International Party, and hanging out in the VIP lounge with his special guests.
The documentary was directed by Paul Rojanathara and Davis Johnson, and gets its world premiere on August 12th on Reebok’s We R Classic and their Facebook page. Here’s the trailer for the film:
Reebok “Prequel To a Classic” – Trailer from R+I creative on Vimeo.
| TOPICS: | Advertising, Branding & Marketing, Entertainment |
| TAGS: | international party, prequel to a classic, reebok, reebok classics, swizz beatz, trailer, vip event |
Recent Articles By Emma Hutchings 
Emma Hutchings is a daily contributor to PSFK. Emma is a Film Studies graduate, freelance writer, movie reviewer and blogger from the UK. Her favorite topics are gadgets, design, gaming, tv & film.
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