menu

Cheaper iPhone 4 To Compete In Emerging Markets [Headlines]

Apple vies for a spot in the low-end market by launching a cheaper iPhone 4 at around the same time as the release of the iPhone 5 in late September.

Caroline Ku
  • 29 august 2011

Apple is expected to release a cheaper iPhone 4 within weeks, cutting profit margins to win lower-end customers from rivals such as Nokia in China and other emerging markets.

In addition to the launch of the smaller iPhone 4, Apple is targeting an end-September launch for the next-generation iPhone 5, one source told Reuters, confirming earlier reports on blogs and industry websites. Charles Arthur/The Guardian.

 

+Apple
+Asia
+cheap
+china
+Competition
+Consumer
+device
+Headlines
+industry
+iphone
+iPhone 4
+iPhone 4S
+iPhone 5
+market
+mobile
+nokia
+smartphone
+technology
TREND REPORT


NEW: ENTERTAINMENT DEBRIEF
Media in the age of omnipresent tech


DOWNLOAD NOW

PSFK MEMBERSHIP


JOIN RETAIL INTELLIGENCE PLATFORM
Get access to retail reports and 20,000 retail insights


LEARN MORE

Social Media february 17, 2017
Technology february 16, 2017
No search results found.