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How To Build A Better Brand [Video]

The Naked Pizza co-founder shares his insight on how to foster a brand that reveals the power of connectedness in the digital age.

Caroline Ku
Caroline Ku on August 8, 2011.

Naked Pizza co-founder Robbie Vitrano was one of the surprise speakers at the PSFK Conference NYC 2011. Here, he talks about how a fresh approach to food production, and the creation of a cohesive brand image goes beyond a simple rethinking of the concept of fast food.

In a short video Robbie tells the PSFK audience how his goal of bringing people together over what they eat, reveals the power of physical connectedness in the digital age.

Image via Inc.

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