Art Exhibition Brings The Words Of New Yorkers To Life
Agency, Leo Burnett hosted a letterpress prints exhibition at the Art Directors Club in an event titled ‘New York Writes Itself.’ Letterpress artists — including Swayspace, Center for the Book Arts, The KDU, Peter Kruty Editions and Tarhorse Press — were invited to create prints where they source their material from a scribe community that captured poignant New York moments on a digital platform.
The event both manifested as a launch event for their New York office as well as a tactic that reinforced their new agency positioning, which we wrote about previously. It was memorable way of tapping into New York’s vibrant creative communities and a great way of showcasing the dynamic output that can come from a letterpress printer.
Recent Articles By Aziz Ali 
Focusing on trends in the Middle East & Asia, +Aziz (Plus Aziz) is a regular contributor to PSFK. He is a Senior Trends Analyst at FATHOM+HATCH and founding musician of The World Music Parade. His personal interests encompass strategy in advertising, culture jamming, innovation in architecture, statistics, design, digital culture... and music. Tweet @Plusaziz or email aziz@psfk.com
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