Luxury Hotel Chain Partners With New York Perfumer For In-Room Amenities

Fairmont Hotels & Resorts has partnered with the New York-based perfumer Le Labo to offer their guests a new line of amenities featuring the bestselling Rose 31 scent.

Le Labo, founded five years ago by two former Armani perfumers, has become known for its collection of hand-made fragrances available in a limited number of stores around the world. The Rose 31 scent, which gets its name from a key note and the number of ingredients, is suitable for both men and women and features warm, spicy floral and woodsy notes.

The in-room amenities range, exclusive to Fairmont Hotels & Resorts, includes shampoo, conditioner, body wash, body lotion and soap products lightly fragranced with the scent. The bottles are made from 100% recycled water and soft drink bottles and are 100% recyclable. All of the formulas are 100% biodegradable and contain no potentially harmful parabens. The Le Labo founders said:

With this partnership, we aim to share the art of fine perfumery with Fairmont guests and to transform every one of their stays into a unique and memorable sensorial experience. We are convinced that Fairmont clients will remember their stay for all the good reasons plus one: a new and addictive Fairmont olfactive signature.

Le Labo