menu

Pentax Teams Up With World Famous Artist To Make Colorful Cameras

Pentax Teams Up With World Famous Artist To Make Colorful Cameras
culture

The digital camera company links up with one of Time's 100 Most Influential People to create a sleek new machine.

Laura Feinstein
  • 8 february 2012

Love quality cameras and fine art? Then turn your attention the launch of the new PENTAX K-01 interchangeable lens camera collaboration with internationally heralded designer Marc Newson. During his already illustrious career, Newson’s artwork has graced some of the world’s most venerable museum collections around the world, including the MoMA in New York, London’s Design Museum and V&A, the Centre Georges Pompidou and the Vitra Design Museum. Recently, Newson was even ranked as one of the 100 Most Influential People in the World by Time Magazine.
His new project, with the PENTAX K-01, is an interchangeable lens camera featuring 16.28 megapixels, high-speed burst shooting, an extra-wide sensitivity range with a top sensitivity of ISO 25600 and Full HD video recording.
Coming to us via the PENTAX RICOH IMAGING COMPANY (the first to develop colour digital SLRs and front customizable compacts) Newson’s camera has clean and simple lines that derive from his three design themes — TIMELESS, TRUSTY and TOUCHABLE — while still providing a multiplicity of advanced functions and user-friendly features generally associated with a digital, interchangeable lens camera.
The PENTAX K-01 comes in the following color combinations and will be available from end March 2012:
-Black with black grip
-Black with yellow grip
-Silver with black grip
Check out the thumbnails below for a closer look at the camera:

Pentax

Trending

Machine Printer Uses Coffee Drips To Create Intricate Portraits

Arts & Culture
Technology Yesterday

Why Nest Doesn't Get The Holidays

PSFK founder reacts to the damaging effects of poor email marketing

Children Yesterday

Robots Could Be Joining Dubai’s Police Force In 2017

The real-life RoboCops can salute, shake hands and collect traffic fines

Trending

Get PSFK's Related Report: Future of Automotive

See All
Travel Yesterday

Parka Hides And Charges Portable Devices

Bolt is a jacket that lets people carry and charge their various electronics without the need for an outlet

Related Expert

Adam Laskowitz

Smart Home Designer

Food Yesterday

Yelp's New 'Yelfie' Feature Lets Diners Take Selfies

The update is designed to encourage people to attach a selfie when they share their experiences

Design & Architecture Yesterday

Build Your Own Savory Cheese Advent Calendar

A British food blogger has created a guide to building a different kind of holiday surprise

Fitness & Sport Yesterday

Floating Gym Concept In Paris Is Powered By Your Workout

The proposed design from Carlo Ratti Associati lets passengers ride a stationary bike as they travel through Paris along the Seine River

PSFK LABS REPORT

Future Of Retail 2017
Transformation Strategies For Customer-First Business
NEW

PSFK Op-Ed december 1, 2016

Communications Officer: What This Holiday Season Means For Millennial Shoppers

Dallas Lawrence of the Rubicon Project shares why holiday cheer is all about likes, views and retweets

PSFK Labs december 1, 2016

Retail Spotlight: Home Depot Reimagines How Employees Conduct Tasks

The home improvement retailer puts the customer first by initiating local fulfillment centers and simplifying freight-to-shelf inventory management

Syndicated Yesterday

What Does The Future Of Android Look Like In A World With The Pixel?

Google’s decision to make its own phone might have looked like a blow to the likes of Samsung but the reality is much more interesting

Retail Yesterday

Customer Service Expert: Why Offline Retail Has Better Data Than Online Retail

Healey Cypher, Founder and CEO of Oak Labs, shares why we should be thinking about the physical store as an e-commerce site

Fashion Yesterday

Alexander McQueen Designs A 3D-Printed Umbrella

3D-printed fashion arrives in time for the winter season

Work Yesterday

Why Training Associates To Be Advocates Is Key To Retail Success

In our Future of Retail 2017 report, PSFK Labs discusses strategies to prioritize customer service, which begins with associate advocates

Media & Publishing Yesterday

Netflix Creates Binge Candle To Celebrate A New Season Of Gilmore Girls

The streaming service developed a special layered candle that creates candle with episode-specific smells

PSFK LABS REPORT

Future Of Work
Cultivating The Next Generation Of Leaders
NEW

Arts & Culture Yesterday

Interactive Film Tells A Story About Living With Cancer

A moving song written by a father of a cancer patient comes alive in a 3D environment

Automotive Yesterday

Audi And LEGO Exhibit Autonomous Vehicle Installation

The installation at Design Miami explores the 25th hour, which represents bonus productive work or play time

No search results found.