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This Week In Brand Strategy & Marketing

PSFK curates some of the strategy, digital and creative advertising news catching our attention.

Paloma M. Vazquez
Paloma M. Vazquez on February 3, 2012. @pmvazquez

We’re back with our weekly recap of the interesting and inspiring, with a particular eye for what shifts and ideas brands should be tracking, evaluating and acting on. Here is a look at some standout business strategy, brand-building and digital media stories that caught our attention this week.

Discussions Shaping Strategy, Creativity & Innovation (or just interesting insights…)

Notable Ideas: New Products, Platforms, Projects and Services

Brands, Companies and Entities of Note (some more obvious than others)

Getting Ready for the Super Bowl on Sunday, it’s a brand ad blitz! (many released digitally – in full versions – prior to the game)

Digital Media News and Resources

Thinking...