menu

IKEA Reveals A Digital Camera Made Of Cardboard

IKEA Reveals A Digital Camera Made Of Cardboard
Advertising

Furniture maker unveils a simple paper gadget that's able to take digital photos.

Yi Chen
  • 26 april 2012


At the recent Fuorisalone event, a design expo held in Milan, IKEA gave out branded cameras in its press kit to media attendees. The simplistic cardboard camera has built-in memory that can store up to 40 digital photos. It’s powered by two AA-sized batteries and has a pull-out USB connector so you can transfer the photos to your computer. Once you’ve reached 40 photos, you can wipe out the internal memory and start over again.

IKEA’s disposable camera probably won’t be able to handle the wear and tear of ordinary cameras, but it’s certainly a nifty gadget for a branded merchandise.

IKEA

+#advertising
+#retail
+#technology
+Advertising
+Camera
+Cardboard
+Design
+digital
+Electronics
+Electronics & Gadgets
+Europe
+ikea
+Marketing
+Media & Publishing
+merchandise
+milan
+Paper
+photo
+pictures
+press
+Retail
+technology
Trending

Experience The News In Virtual Reality

Arts & Culture
PSFK MEMBERSHIP


JOIN RETAIL INTELLIGENCE PLATFORM
Get access to retail reports and 20,000 retail insights


LEARN MORE

TREND REPORT


FORECAST 2020
The Consumer Roles That Will Shape Our Future
 

DOWNLOAD NOW

No search results found.