At the recent Fuorisalone event, a design expo held in Milan, IKEA gave out branded cameras in its press kit to media attendees. The simplistic cardboard camera has built-in memory that can store up to 40 digital photos. It’s powered by two AA-sized batteries and has a pull-out USB connector so you can transfer the photos to your computer. Once you’ve reached 40 photos, you can wipe out the internal memory and start over again.
IKEA’s disposable camera probably won’t be able to handle the wear and tear of ordinary cameras, but it’s certainly a nifty gadget for a branded merchandise.