Slash
Karen Walker Enlists Stylish Seniors To Model Sunglasses [Pics]

The New Zealand-based designer partners with popular blog Advanced Style to show style is ageless.

Emma Hutchings
Emma Hutchings on February 8, 2013.

New Zealand fashion designer Karen Walker partnered with Ari Seth Cohen of the popular blog Advanced Style, which focuses on “stylish and creative older folks”, to shoot her latest eyewear campaign.

Advanced Style ladies Ilona Royce Smithkin, Joyce Carpati, Linda Rodin, and Lynn Dell are between 65 and 92 years old. They were photographed by Cohen in their own homes wearing Walker’s new designs.

Karen Walker Enlists Stylish Seniors For Her Latest Eyewear Campaign [Pics]

The campaign demonstrates the universal appeal and timeless nature of the sunglasses. It also takes a different approach to most fashion campaigns, which usually hire young models.

The Karen Walker Spring 2013 Forever Campaign features the stylish older women wearing sunglasses from the 31-piece collection, which the designer states is for everybody, of all ages. Click through to see a selection of the photographs:

Advanced Style

Thinking...