menu

Office Space Deconstructed Into Boutique Retail Space [Pics]

Office Space Deconstructed Into Boutique Retail Space [Pics]
Design

Minimalist Japanese designers wanted to create a "sense of incompleteness" so layers were peeled, scraped, and dismantled.

Emma Hutchings
  • 2 april 2013

In order to make a new retail outlet for the Japanese fashion brand EEL look like an abandoned warehouse, Jo Nagasaka and Tomoki Katada of Schemata Architects stripped an office space down to the bare concrete walls.

This minimalism and subtraction of features is a departure from the traditional retail design process of building out and adding elements. This sense of ‘incompleteness’ was key to their design, with the space only becoming complete once the most important element (the clothes) were added.

Office Space Strips Down To Create Fashion Boutique [Pics]

The construction process was mostly subtraction, with the architects dismantling, peeling, and scraping unnecessary layers. They peeled off the existing carpet and sanded the exposed mortar undercoat, removed all of the paint, baseboard and insulation from the walls and ceiling.

The boutique’s display fixtures were also left in a state of ‘incompleteness’, with the stainless steel mirror’s weld joint left unpolished, hanging racks made of anti-corrosive coated steel pipes, and wooden boxes and surfaces left unpainted. These unfinished elements reinforce the design concept. Click through to see pictures of the EEL Nakameguro store:

Schemata Architects

+#design
+#retail
+Design
+Fashion
+fashion / apparel
+office space
+Retail
+tokyo
+Warehouse
+work
Trending

Ford Mustang Buyers Crave Looks More Than Anything Else

Advertising
PSFK MEMBERSHIP


JOIN RETAIL INTELLIGENCE PLATFORM
Get access to retail reports and 20,000 retail insights


LEARN MORE

TREND REPORT


FORECAST 2020
The Consumer Roles That Will Shape Our Future
 

DOWNLOAD NOW

Fashion Yesterday
Entertainment Yesterday
No search results found.