DJs Pair Music With Scents To Create A New Clubbing Experience [Video]
The Scenthesizer by Heineken lets the music masters match smells with the songs they're playing.
As part of the invite-only Green Room series, beer brand Heineken has unveiled a device that lets DJs mix tracks with scents to create a unique experience.
The promo video below shows how The Scenthesizer project was developed with scent expert T.J. who helped DJ Funk Bast*rd of Darker than Wax infuse different scents into his track list.
At the end of the promo video, Heineken promises that ‘music will never smell the same again.’
Watch the promo video of The Scenthesizer below.