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Online Art Platform Simulates The Experience Of Walking Through A Gallery

Online Art Platform Simulates The Experience Of Walking Through A Gallery
culture

A brick and mortar art gallery found in the digital world.

Serena Chu
  • 8 january 2014

RH Contemporary Art is a new, interactive platform for consumers to discover and purchase beautiful art pieces in a more direct way. This dynamic site, designed by Restoration Hardware and digital agency HUGE, gives people a chance to truly connect with the artwork. Art lovers can hear the many personal anecdotes from artists and learn about their ideas and techniques.

rh-1

What sets this online gallery apart from its competitors is it’s overall interface design. In order to enhance its user experience, the site was specially designed to resemble a brick and mortar gallery where consumers can browse through the collections as though they were seeing it in person. Key features of the platform include: an elevated gallery experience, detailed artistic profiles, documentaries and respected art specialists who will assist individuals with the building of their private collections.

This unique platform not only gives art audiences unprecedented access to the visionary creations of empowering artists of today, but also tailors an immersive art community for artists, collectors and contemporary art fans alike.

RH Contemporary Art

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