Honda Hearts Dogs

Honda Hearts Dogs
Innovation

In Japan, Honda has established an entire website dedicated to selecting the right vehicle to suit an owners' dog.

Dave Pinter, PSFK
  • 16 march 2010

Last year at the NY Auto Show, we saw the debut of the Dog Friendly Honda Element. We liked that Honda recognized the needs of dog owners and tailored a vehicle to meet them. We thought they might have stumbled on a previously under-served market. Little did we know it seems there are some serious dog lovers working at Honda.

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.