Disney Retells Beauty And The Beast On Snapchat

Disney Retells Beauty And The Beast On Snapchat

In a partnership with LACMA, the entertainment platform drew from over 130,000 works in the museum's collection

Emma Hutchings
  • 26 october 2016

Disney and the Los Angeles County Museum of Art (LACMA) teamed up to retell the classic tale of Beauty and the Beast on Snapchat ahead of it’s 25th anniversary on November 22nd.

As a part of the story, they drew from over 130,000 works in the museum’s collection, which spans thousands of years and countries. The teams used pop culture references, filters, memes and hand-drawn overlays to bring the film to life.


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