Yoplait Created A Hotline For People To Share Parenting Ideas

Yoplait Created A Hotline For People To Share Parenting Ideas

Yoplait developed a legitimate hotline for people to call to voice their opinions on how moms should handle their kids while they are in public

Zack Palm
  • 15 november 2017

Ever see a mother in public having trouble containing her child and think, “If only I could give her some advice on parenting?!” Yogurt brand Yoplait created a hotline for people to give this advice, instead of bringing it to a mother’s attention in public.

When anyone phones in to the hotline at 1-833-MOM-TIPS, they are greeted by a voice recording that lists various options the caller can choose from. These options vary from how a mom treats their children, nursing in public and completely unrealistic parenting standards. One of the options allows the caller to speak with a real-life mother.

The campaign was designed to humor mothers who constantly have to deal with hearing advice from strangers while they are in public with their children.



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