Reinventing The Pharmacy Experience From The Inside-Out

Reinventing The Pharmacy Experience From The Inside-Out

We caught up with Capsule founder & CEO Eric Kinariwala to discuss why the pharmacy experience is broken and how he’s rebuilding it from the inside out

Emily Wasik
  • 13 july 2017

It’s right up there with slow wifi, those 14 seconds between Netflix episodes or waiting for your Seamless delivery on an empty stomach—being stuck in a pharmacy waiting line. The pharmacy experience of old was one where the pharmacist would know you by name and you’d be in and out before you could even say the word “pharmacy.” These days you wait in line for sometimes hours while the pharmacist scans candy bars and laundry detergent, and then when it’s finally your turn, they’ve run out of your medication.

Capsule to the rescue. Dubbed the “next-generation pharmacy here to make your life simpler and healthier,” Capsule is a smartphone app that connects directly to your doctor to deliver your medicine to your home or office at your convenience. As the brainchild of former Bain Capital investor Eric Kinariwala and longtime Walmart pharmacist Sonia Patel, Capsule’s mission is to alleviate the pain points of of going to a pharmacy, which ironically is the place where you’re supposed to get relief from what pains you.

We caught up with Eric to discuss why the pharmacy experience is broken and how he’s rebuilding it from the inside out.

It’s right up there with slow wifi, those 14 seconds between Netflix episodes or waiting for your Seamless delivery on an empty stomach—being stuck in a pharmacy waiting line. The pharmacy experience of old was one where the pharmacist would know you by name and you’d be in and out before you could even say the word “pharmacy.” These days you wait in line for sometimes hours while the pharmacist scans candy bars and laundry detergent, and then when it’s finally your turn, they’ve run out of your medication.

+Future of Health
+Health
+Health & Wellness
+Medicine
+pharmacy
+Public

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