The SXSW 2017 Guide

PSFK’s Guide to SXSW 2017 helps brands, retailers, technologists and creatives navigate the myriad panels, parties and interactive lounges hosted in Austin from March 10-14, 2017. The all-encompassing guide includes official SXSW events, along with partner events taking place during the Interactive Festival. To complement our expertise in innovation and trends insight, the guide also identifies the key themes of this year’s festival and cutting-edge events that showcase up-and-coming startups to watch across multiple industries.

Published March 2017

The 2-page guide includes:
  • 4 emerging themes to see at SXSW 2017
  • Curated events including panels, educational meetups, sessions and interactive lounges focused on Retail, Advertising and Design
  • Major SXSW events that showcase rising startups
  • Specific recommendations for professionals in Food, Fashion, Home, Travel, Consumer Goods and other key industries


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