Airbnb

Analysis These Brands Are Emphasizing Cultural Connections Through Travel

Services like Airbnb are making travel feel more authentic and meaningful, providing adventurers with the chance to connect with local culture

Features How The Sharing Economy Is Making Camping More Social

Services like Airbnb and Tentrr are reimagining camping by making it easier to meet fellow enthusiasts and book one-of-a-kind experiences

Brand Activation & Immersion PSFK Research Paper Launch: Exploring The Future Of Camping

How outdoor retailers are adapting their services to better meet the needs of today’s diverse explorers and outdoor enthusiasts

Baby Boomers How Brands Like Airbnb Are Offering Elevated Travel Experiences

As people age, they're more likely to have more free time and more money to spend—and travel brands are accordingly upping their high-end offers

Health PSFK Research Paper Launch: Engaging The Baby Boomer Consumer

How brands are tapping into Baby Boomers through marketing, products and services that defy ageist assumptions and empower fuller lives

Design How TOURISTS Is Building A New Kind Of Hospitality Experience In The Era Of Airbnb

PSFK founder Piers Fawkes speaks with the buzzy American country hotel about starting as a repurposed '60s motor lodge and organically evolving the motel experience into a community-led lifestyle resort

Hotels, Hospitality & Travel Airbnb Luxe Now Allows Customers To Rent Castles And Private Islands

Living a life of luxury—complete with custom-designed trips—is easier with Airbnb's new service, which caters to high-end clients

Food & Beverage The Country Of Iceland Opens A ‘Premium Tap Water’ Bar

In an effort to dissuade plastic bottle use and drive reappraisal of one of its most bountiful resources, the island nation is promoting a new product across its airports, hotels and bars: luxury tap water

Home Real Estate Names Like Airbnb Are Helping Millennials Buy Homes With Flexible Payment Options

Take a look at how homebuying services are using crowdfunding and other flexible options in order to provide alternatives for a generation that is struggling to afford homes

Millennials PSFK Research Paper Launch: Digitizing The Homebuying, Browsing & Mortgage Experience

Our latest research paper presents trends in home buying and the real estate industry, with a bent toward the primary homebuying demographic: millennials

Automotive Interview: How Turo Is Building A Marketplace For On-Demand Car Sharing

The head of Turo's U.K. team tells PSFK how the platform is poised to fundamentally shift the nature of car ownership, enabling a service it describes as the Airbnb of car-sharing and letting car owners make money on their vehicle's idle time

Merchandising & Curation Airbnb Enters Luxury Hotel Space With New York Skyscraper Properties

The homesharing app hopes to capture the spend of its millennial demographic as they age into professional travel and increased income with apartment-style suites at Rockefeller Plaza

Loyalty & Membership Marriott Home-Rental Service Offers Travelers Airbnb Alternative

Hotel giant Marriott is testing a pilot home-rental program in Europe, launching in the U.S. later if successful

Entertainment AppleTV Streamers Can Enjoy Airbnb Original Programming

The home-share platform is creating original programming for AppleTV as well as potentially launching its own content studio