Coffee chain Starbucks partnered with Chinese ecommerce giant Alibaba to create a virtual store in China, allowing customers to place online orders across Alibaba Group’s mobile apps, as well as the Starbucks app. Customers can also buy digital Starbucks gift cards via the ‘Say It with Starbucks’ option and earn rewards in the Starbucks Rewards program.
Chinese live streaming platform Douyu earns revenue by allowing fans to buy digital gifts for their favorite live streamers, who can then convent the gifts into Chinese yuan (with the platform taking a 50% cut).
The just-finished facility features art that spans centuries, showing off the best of China's art and updating the airport experience
The brand created its own app complete with WeChat integration to fit the needs of consumers in China who are increasingly interested in streetwear
The following seven restaurants and cafes are leveraging cutting-edge technology and robotic hardware to provide consumers with self-service dining
The e-retailer is using historical artifacts and and art to inspire millennial-friendly products that help cultural institutions to drive engagement
Carrying over the popularity of livestream retail experiences from China, ShopShops allows U.S. consumers to view live shopping events from brands and click to buy
The Chinese government is employing artificial intelligence to evaluate food during the production process to evaluate authenticity and consistency with standards
The Scandinavian brand is building a next-gen store experience that merges the best of online and offline retail in a shopping journey designed around social-media sharing and personalization
Raise's CEO speaks to PSFK about how the payment platform evolved from a gift card marketplace into a centralized mobile transaction experience, redefining loyalty programs as a next-gen digital wallet
From PSFK's Shopper Data Debrief, here's how three retailers are leveraging in-store purchase data to help inform inventory choices and predict consumer needs
From PSFK's Shopper Data Debrief report, here's how today's brands and retailers are retaining valuable consumer data from in-store tracking technologies
The mega etailer recently announced its development of apps that will connect drivers to its ecommerce hub, letting them drive and shop on command
As outlined in PSFK's Shopper Data Debrief report, MAC's Shanghai Experience Center is an immersive space that aims to bridge the gap between physical and digital retail with tech-led interactive shopping