deep-dives

Consumer Goods PSFK Launches The Occasion-Based Marketing Debrief

Our new report provides a framework for brands and retailers to use relevant occasions and events to build long-term consumer engagement

Retail PSFK Launches The Shopper Marketing Debrief

The Shopper Marketing Debrief offers brands and retailers with actionable insights on how to drive customers into the sales funnel through contextual and personal engagement in the home