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Who Should Attend?

January 16, 2019 | New York City
Consumers increasingly value high-quality customer service and the ability to co-create their brand experiences with the companies themselves, which has led to brands implementing more immersive technologies to create more customized loyalty program experiences
August 15, 2018

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International automotive manufacturer Groupe Renault is building a new training center for technicians to improve their skill set and to fully engage with the Renault brand experience. In light of emerging automotive innovations such as driverless cars and EVs, consumers increasingly demand more experienced staff members at car dealerships to guide them through their purchasing experience. Renault’s […]

December 3, 2014

Customers want to connect with the people behind a premium product or brand so they can understand the product better, argues Adam Pritzker of Assembled Brands

August 17, 2018
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