Analysis Interview: How High-Tech Glasses Brand North Builds Futuristic Retail Experiences For Optimal Fits

The Canadian technology brand is creating a new way to experience smart glasses, with high-touch retail locations in Brooklyn and Toronto that enable personalized fit and function

Fashion & Apparel Eyewear Brand Uses 3D Printing To Create Custom Frames For Every Face

King Children is an eyewear brand whose services aim to disrupt the customization process, implementing virtual try-on and 3D printing techniques that let consumers design frames tailored to their unique face

Delivery & Logistics How Warby Parker Is Innovating Across The CX Cycle

As detailed in PSFK's Future of Retail 2019 report, here's how eyewear company Warby Parker is reimagining the consumer experience, driving sales and remaining a top DTC brand by owning all elements of the retail life cycle

Packaging & Product Engagement Snapchat's Updated Spectacles Offer Wearers Polarized And Prescription Options

The social platform's latest Spectacle model aims to offer wearers both functionality and style, incorporating new design features to enhance the user experience of capturing and sharing images

Food & Beverage Domino's Lets Customers Purchase Food Through Snapchat Filter

The fast food chain let people order from its nearby restaurants by creating clickable augmented pizza boxes on the social media platform

Brand Activation & Immersion Automaker Designs Glasses That Cure Passenger Motion Sickness

Citroën's special glasses let queasy passengers relax or even read and use their digital devices without discomfort, extending the brand's reach by attempting to eliminate a common pain point for car travelers

Design Snap Tries To Blend Online And IRL With Updated Glasses

The company's hands-free camera wearable has been revamped in accordance with user demands, boasting a new-and-improved waterproof design just in time for summer

Health This Eyeglasses Company Is Solving Vision Strain With Style

Felix Gray brings affordable and stylish options to the glasses game with proprietary lenses that filter out blue light from screens

Cafe & Restaurant Bose Unveiled A Pair Of Connected Augmented Reality Glasses At SXSW

The audio company debuted a model that could revolutionize mobile AR experiences, adding audible layers of information and experiences to daily life.

Children Warby Parker For Kids Is Coming To NYC

The disruptive eyewear brand is testing the waters for a children's collection, starting in New York City retail stores

Design Alexa-Linked AR Glasses Let Wearers Access The Voice Assistant Anywhere

AR sunglasses from Vuzix connect to Alexa and display any information the digital assistant can find

Fashion & Apparel Designer Imagines How Luxury Brands Would Produce VR Headsets

South Korean designer Jaehyeon Ha made a series of stunning concept images imagining Givenchy's VR future

Design These Inconspicuous Sunglasses Shoot Video Straight To Social Media

ACTON, best known for its electric skateboards, is introducing eyewear that lets users record video and snap photos

Retail Warby Parker Uses The New iPhone To Map Shoppers' Faces For A Better Eyeglass Fit

Warby Parker added a new feature to its mobile app for Apple users to optimize the facial mapping capabilities of the iPhone X