Hotels & Hospitality

Analysis How Inclusivity Increases Both Satisfaction And Sales For Starbucks, Marriott And More

With initiatives like stores for the deaf or cultural training, these brands are changing the face of customer service to make retail much more inclusive

Brand Activation & Immersion How TOURISTS Is Building A New Kind Of Hospitality Experience In The Era Of Airbnb

PSFK founder Piers Fawkes speaks with the buzzy American country hotel about starting as a repurposed '60s motor lodge and organically evolving the motel experience into a community-led lifestyle resort

Design Future Of Home+Living 2030: Communal Compounds

In this series, Piers Fawkes dives into what life will look like a decade from now. Kicking off his analysis, he investigates communal living

Consumer Insights 2030: An Introduction To The Future Of Home+Living

PSFK founder Piers Fawkes dives into what life will look like a decade from now. First up: an introduction to the project through urban revitalization

Consumer Goods PSFK Report Launch: Tokyo Retail Guide 2019

PSFK is proud to present the Tokyo Retail Guide 2019, a comprehensive look at the best-in-class activations in the city, including retail, restaurants and hospitality

Case Study Standard International Makes Hospitality More Social With P2P Booking App

Benny, a new app by the brand behind The Standard Hotel, aims to improve the hospitality experience for the mobile-first set with recommendations straight from guests themselves

Customer Experience Journey Hotel Creates Unique Experience For Every Guest With Digital Lighting

Visual experience Cubic Sky aims to bring the ocean skyline inside a beachside hotel, featuring sunsets, clouds and even firework displays

Hotels, Hospitality & Travel This Subscription-Based Travel Service Curates Personalized Monthly Trips

Taking cues from services like Netflix and Birchbox, BeRightBack allows its members to take curated vacations with subscription travel based on their interests

Innovation Finnair's Sustainable Travel E-Concierge Curates Personalized Trips

The Finnish airline now offers a portal where international visitors can plan their customized, sustainable Nordic vacation in one place, including trips for almost every kind of tourist

Fashion & Apparel From Marriott To Vans, How To Build Loyalty With Exclusive Members-Only Clubs

From PSFK's Loyalty Debrief, here are three examples of how contemporary retailers are leveraging members-only access to develop stronger bonds with customers and fans

Loyalty & Membership Gamified Hotel Campaign Rewards Guest Who Returns Most Outrageous Stolen Item

A New Orleans hotel is launching a unique promotion, rewarding the guest who returns the most interesting pilfered item from any point in the hotel's history with a week-long stay in its presidential suite

Retail JFK Travelers Can Stay In Retro Hotel Built Inside Abandoned TWA Terminal

Called the TWA Hotel, the retro-inspired space references its midcentury origin as a terminal for the defunct airline, and will transform the landmark into on-site accommodations for added convenience

Post Purchase Service & Support Recharge Lets Guests Book Pay-By-Minute Stays In Private Residences

The platform that allows members to book quick hotel stays is expanding its services to private homes in the style of Airbnb, letting guests pay by the minute for short sessions in vetted residences

Entertainment Waldorf Astoria Increases Guests' Health And Entertainment Experiences

Catering to consumer demand for experiences as well as their wellness-inclined interests, the luxury hotel is adding concierge services like aromatherapy sessions and personal reading recs