landscape

Analysis Interview: How Rally Rd. Is Reinventing Car Investment For A Sharing Economy

The auto investment platform's co-founder Rob Petrozzo speaks to PSFK about investment equity where it concerns classic cars and other high-ticket items, as well as why the future car experience will be about sharing, not owning

Automotive PSFK Tracker Shows How Purposeful Brands Won 2018 And Will Play 2019

Consumer sentiment analysis shows purpose-driven brands creating positive impact are seen as most innovative, by using their platforms to harness the power of global perspective through their local strategies

Food & Beverage Square Roots App Adds Transparency To Produce Shopping

This company is creating a special timeline that will let customers know where their greens have been before they hit the table

Brand Activation & Immersion NYRIW Preview: YourStudio Co-Founder On Enabling Next-Gen, Post-Instagram Experiential Retail

Before speaking at an NYRIW retail design panel on Tuesday, January 15, Howard Sullivan, creative director and co-founder of the award-winning YourStudio, explains how his agency designs in-store retail experiences for retailers like Topshop, Pret A Manger, Birchbox and more that captivate, inspire and engage in an age of social media saturation and digital overload

Home IKEA And Tom Dixon Encourage Urbanites To Grow Their Own Food

The partnership will debut design ideas and products at London's Chelsea Flower Show to encourage urbanites to implement home-agriculture practices for a sustainable global future

Entertainment Interview: Aaron Levant's NTWRK Uses Shoppable Video Content To Connect With A New Generation Of Consumers

With shoppable programming dedicated to gaming, music, sports, and more, Aaron Levant hopes NTWRK can become a kind of QVC concept for Generation Z

Fashion & Apparel Interview: How A High-End Men's Accessories Retailer Prioritizes Transparency In Its New Store

In this interview, Jonathan Meizler, founder and creative director at Title of Work, explains how the brand is changing the fashion accessory landscape by challenging industry standards and selling one-of-a-kind pieces

Retail Apple's Milan Flagship Mixes Retail With Community Space

The site-specific location weaves itself into the city's architectural and cultural traditions while also providing events and in-store experiences to elevate the retail space

Brand Activation & Immersion Waldorf Astoria And Hamleys Create An Immersive Offer For Kids

The luxury hotel's youngest guests can have a tea party with a life-sized Hamleys bear during their stay, an offer that functions as an engaging and experiential extension of the brand's guest accommodations

Hotels, Hospitality & Travel HotelTonight App Gives Guests The Option To Purchase The Products In Their Room

This reimagined hotel room made for dreaming is like sleeping in an abstract art painting, and takes niche, boutique hotels to the next level

Design Times Square Design Lab Invites The Public To Test Furniture Prototypes

The initiative connects people with new design ideas to improve their experience of one of the world’s most iconic public spaces

Grocery, Convenience & Supermarket Indian Startup Fights Pollution By Upcycling Rotting Temple Flowers

Collecting the discarded religious flower petals, Help Us Green intends to curb river pollution by using the plants to make incense

Advertising Op-Ed: Millennials Are Ushering In A New Era Of Content Creation

Storyblocks CEO TJ Leonard explores the shifting needs of digitally-savvy young creatives, who are producing more bite-sized content at faster speeds

Loyalty & Membership How Travel Brands Are Using AI To Help People Plan Their Own Trips

Travel companies are leveraging tools such as AI and chatbots to give travelers greater control over their itineraries