london

Cafe & Restaurant Subscription Take-Out Service Helps Customers Curb Packaging Waste

London's DabbaDrop implements re-usable metal tiffin tins in order to package its meals without plastic, offering consumers plastic-free food delivery via bicycle

Fashion & Apparel Michael Kors London Store Design Offers Leisurely Shopping Experience

The American designer's latest London store opening is centered around making shopping more personal and leisurely, blending modern and classic aesthetics to create an oasis within the city bustle

Merchandising & Curation Selfridges Brings PacSun's California Style To U.K. Shoppers

The American West Coast clothing brand is branching out to shoppers across the pond in a first-ever popup collaboration with the luxury department store

Food & Beverage Sainsbury's Tests Checkout-Free Supermarkets

Sainsbury's is piloting a checkout-free store that will replace the cashier with a scan-and-go mobile app experience

Advertising IKEA London Store Encourages Consumers To Walk, Not Drive

As part of its larger sustainability strategy, IKEA's eco-focused London store is encouraging passersby to walk in, and the retailer will ship any purchases home

Beauty How London Retailers Like Lush Enable High-Touch Beauty Experiences

As detailed in PSFK's exclusive London Retail Innovation Guide, the U.K. capital's top beauty brands are driving store traffic with personalized attention and immersive retail environments

Brand Activation & Immersion How High-Tech Brands Like Xiaomi Are Making London A Digital Retail Hub

From PSFKs 2019 London Retail Innovation Guide, these four stores and activations are must-sees for tech-loving tourists and Londoners alike

Luxury How London Fashion Retailers Like Selfridges Stay On Top Of The Store Game

As detailed in PSFK's London Retail Innovation Guide 2019, the fashion-forward city's top names leading the next generation of brick and mortar range from digital-native startups to longstanding department stores

Automotive How Brands Like BMW Derive Valuable Consumer Data Using Reciprocal Exchange

These four retailers are trading rewards and incentives with shoppers in exchange for shared information and invaluable intelligence

Work LinkedIn Hosts Coworking Popup For Job Hunters

The networking website will take over a London pub, where job seekers can apply for positions, take headshots and chat with professionals

Fitness & Sport New Balance Strava Challenges Reward London Runners With Beer

The athletic retailer opened a pub and partnered with fitness tracker Strava to activate its brand for the London Marathon, rewarding those who track their activity with free pints

Home IKEA Launches Rubbish-Collecting Boats For London Store Opening

IKEA showcases its commitment to environmental causes with an autonomous trash-clearing boat, launching in tandem with a London storefront and allowing community members to take turns steering it remotely

Gaming & Play LEGO Offers Snapchat Audience Mobile-First AR Store Experience

At a London store activation, LEGO bridged the physical and digital experience by featuring a giant Snapchat code in an empty space for visitors to scan to access clothing, a DJ and more in AR

Millennials WeWork London Office Invites Visitors To Shop Its Furnishings

The coworking brand's London popup invites visitors to shop wares from the likes of Urban Outfitters, Debenhams and Amazon featured in its space, promoting discovery of its services as well as the LiketoKnow.it app