london

Analysis Harvey Nichols' New Dedicated Beauty And Wellness Space Treats U.K. Shoppers To Special Treatments

The iconic London department store has devoted its fourth floor to self-care, including services and activations from wellness brands

Brand Activation & Immersion Inside The London Members' Club That Integrated A Wellness-Focused Medical Gym

The London members club now offers complete, medical-grade wellness services to its clients, including spa treatments, doctors and even cryotherapy

Cafe & Restaurant This London Marketplace Is Bringing New Life To A Former Banana Warehouse

Seven Dials Market is a food hall and community space that offers bites, books and booze inside a refurbished warehouse in London's West End

Automotive A Car Vending Machine In London Requires Just A Smartphone To Make A Purchase

Auto Trader's new vending machine automates the process of car buying by allowing shoppers to do everything via mobile

Advertising IKEA And Sonos Team Up For A Live Theater Experience Inspired By Sound

The Sound Affect takes London visitors through a five-room immersive experience that highlights the duo's speaker partnership

Case Study Hendrick's Gin Unveils A Secret Speakeasy Located Behind An ATM

This London activation invites guests to experience a hidden popup bar with the added bonus of drinks on the house

Merchandising & Curation At A London Bar, Beatles Fans Can Sip Their Way Through 'Abbey Road'

Marking 50 years since the release of the Beatles' seminal 1969 album, the Ivy St John’s Wood is offering a bar menu inspired by the band

Delivery & Logistics Deliveroo Takes Dining To New Heights With A Meal Inside A Helicopter

London foodies can take their favorite eats 1,000 feet in the air for a thrilling new take on high dining by the delivery service Deliveroo

Customer Experience Journey Sonos' Synesthetic Exhibition Renders Musical Experience In Brilliant Light

The multi-sensory journey is designed to explore the human experience of music, from when it begins as a sound wave to when it creates emotional impact in our minds

Consumer Goods This Pop-Up Lets Budget-Conscious Consumers Trade Their Clothes

The Comfort Swap Shop, a London pop-up run by Cosmopolitan, ELLE and laundry brand Comfort, focuses on issues of sustainability and accessibility in the fashion industry

Food & Beverage Hungry Londoners Can Enjoy Local Food Delivery Straight To A Hidden Rooftop Spot

The garden-themed rooftop joint behind Brixton Village connects diners to neighborhood vendors with a state-of-the-art food delivery system from TableSnappr

Design Kraken Rum Invites Guests To Dine Inside A Caribbean Storm

The alcohol maker is bringing its brand history to life with a London restaurant that features pouring rain and simulated thunder

Entertainment London Exhibition Asks Visitors To Consider Their Impact on Climate

Almost 40 of Olafur Eliasson's works have been gathered in his latest exhibition, allowing guests to interact with recreated environments

Banks, Insurance & Financial Services Banking Customers Can Now Open An Account Using Just A Selfie

With the power of facial recognition AI software, bank NatWest allows its customers to open a bank account by snapping a picture