reports

Brand Activation & Immersion How Brands Like Chanel Are Building Customer Loyalty With Exclusive Store Access

In this excerpt from PSFK's Store Experience Design Debrief, these five brands are dedicating store space to members-only products and opportunities, reinvigorating the demand for physical retail and strengthening consumer-retailer connections

Automotive How Retailers In China Are Enabling Faster On-Demand Grocery Ordering And Delivery

As detailed in PSFK’s China Debrief, grocery retailers in the forward-looking country are experimenting with interactive technology both inside the store and on-the-go to enable shopping experiences that are faster and more intuitive than ever

Delivery & Logistics PSFK Launches The Retail Trends Playbook 2020

In partnership with Microsoft, PSFK delivers best-in-class examples and strategies for executing intelligent retail with the aid of data-driven technologies

Fitness & Sport How Brands Like Fitbit Encourage Healthy Lifestyles With Gamified Wellness Tracking

Brands are using wearable fitness technology to gamify wellness and connect consumers across personalized programs

Fashion & Apparel How Brands Like Burberry Generate Buzz With Digital Drops

Luxury and streetwear brands from Burberry to H&M are finding more captivating ways to release products, tapping into young consumers' mobile obsessions

Beauty How Brands Like Lululemon Encourage Interaction With Collective Experiences

Digital and physical activations from festivals to book clubs bring fans closer to the brand, moving beyond product offerings to offer social events that foster engagement and drive awareness

Health Interview: How K Health Uses Data To Help Patients Find The Right Medical Treatment

With primary care app K Health, founder Allon Bloch hopes to help fix healthcare from the outside by connecting consumers and collecting data

Food & Beverage How Alibaba Leads With Innovation In Transaction & Payment Technology

China's retail giant Alibaba is at the global forefront of new payment technology, harnessing facial recognition, mobile apps and more to merge the digital and physical for next-gen seamless transactions

Consumer Goods How Brands Like M&Ms Are Using Fans For R&D To Create New Flavors

Brands are using contests and open calls for suggestions to create new flavors, building a sense of ownership between customer and product

Loyalty & Membership PSFK Looks At China, The World’s Retail Laboratory

PSFK's latest debrief spotlights China’s leading retail and CX innovators, outlining how the future of global retail is happening in China today

Retail How Brands Like Fabletics Are Building Relationships With Individual Customers

Top brands are implementing technology into their e-commerce platforms and in-store models to foster close customer relationships and enable one-to-one, personalized service to drive value

Packaging & Product Engagement How Brands Like Owlet Are Helping Consumers Monitor Their Health With Wearables

Increasing awareness of health and wellness is driving interest among consumers in daily health monitoring, and brands are responding with connected apparel and wearables