RFID

Features Podcast: Leveraging Shopper Data To Build Better Retail

In this show, PSFK researchers discuss case studies and best-in-class examples that illustrate how leading retailers are using shopper data to enable tailored and dynamic customer experiences

Analysis How Retailers Like Guess Are Personalizing The Shopping Experience In Real Time With Contextual Targeting

From PSFK's Shopper Data Debrief, here's how today's leading brands are using RFID and related technologies to provide relevant recommendations and assistance in real-time

Fashion & Apparel French Sporting Goods Retailer Opens Apple-Powered Cashless U.S. Store

Decathlon is launching its first and flagship location on U.S. soil complete with digital-led and cashless transaction features as well as experimenting with kiosk check-outs

Loyalty & Membership From PSFK's Shopper Data Debrief: Key Levers To Build Trust Around Shopper Data Exchange

PSFK breaks down how brands and retailers can gain trust and build loyalty by creating a two-way data exchange with their customers

Fitness & Sport Retail Trends Playbook 2020 Takeaways: The Four Pillars Of Next-Generation Digital Integration

Take a look through the top digital transformation strategies for tomorrow's leading retailers

Beauty Report Launch: Check Out PSFK’s Shopper Data Debrief

Our latest report shows how retailers can leverage in-store analytics to create a mutually beneficial exchange with consumers

Food & Beverage Japan Aims To Automate All Convenience Stores By 2025

The Japanese government is utilizing RFID technology to make fully autonomous stores possible, enabling convenience for shoppers as well as combatting Japan's worker shortage

Consumer Goods Consumers Can Check Their Purchase's Carbon Footprint On Their Phone

Startup Ecoingot's tech aims to help empower consumers to manage their own environmental impact, enabling transparency by putting product details like the greenhouse gas or carbon emission on a smartphone app

Brand Activation & Immersion 8 Inspiring Strategies From China's Leading Retailers

In this excerpt from PSFK's China Retail Debrief, explore the key techniques and strategies that keep the nation's retail giants at top of market, from localization and autonomous delivery to digital-led stores

Retail AdoreMe Upgrades Shoppers' Fitting Room Experience With IoT And RFID Integrations

AdoreMe partnered with StoreAdvise to integrate RFID labels and smart displays that let customers virtually interact with store associates, using data to improve the privacy, convenience and seamlessness of its in-store experience

Automotive Self-Driving Grocery Mobiles Let Shoppers Choose Their Own Produce

Boston supermarket chain Stop & Shop is piloting a robotic grocery van that will bring fresh food and convenience items to customers' door after they summon it via an app, letting them make their own selections

Delivery & Logistics Department Store Uses RFID Tech To Better Track Inventory

Myer is using RFID to enhance its inventory transparency and accuracy as online sales continue to soar and consistency with in-store stock becomes imperative

Shopper Education & Assistance Digital-First Lingerie Startup Continues Brick-And-Mortar Expansion

Adore Me's second retail location is bigger than its first and is part of its overall brand expansion strategy, functioning as an experiential center to encourage customer engagement and implementing RFID technology to analyze customer interest

Technology Could Implanted MicroChips Be The Next Evolution In Seamless Consumer Transactions?

Countries like Sweden are already implementing RFID technology, and could represent the next step in optimizing frictionless convenience for all transactions, from using public transportation and accessing social media to paying for goods

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