Hotels, Hospitality & Travel South African Airliner Personalizes Passengers' Flight With Mobile Booking, Flight Updates, Social Sharing And More

Kulula launched an app that aims to consolidate and customize the flying experience, allowing customers to book flights, choose seats, rent cars, share trip details on Facebook and much more

Automotive Volvo Polestar Enables Completely Mobile Purchase-To-Entry Customer Journey

The Polestar Explore app caters to mobile-savvy millennials likely to be interested in Volvo's electric vehicle line, enabling a complete end-to-end digital cx from mobile car buying to keyless entry

Brand Activation & Immersion How Brands Like Chanel Are Building Customer Loyalty With Exclusive Store Access

In this excerpt from PSFK's Store Experience Design Debrief, these five brands are dedicating store space to members-only products and opportunities, reinvigorating the demand for physical retail and strengthening consumer-retailer connections

Beauty Primark Offers Shoppers In-Store Hair Services At Fast-Fashion Prices

Primark is enhancing the apparel shopping experience with value-added hair services like blowouts and braiding

Merchandising & Curation Bloomingdale's Flagship Beauty Department Makeover Targets Millennials With Value-Added Services

The 36,408-square-foot beauty department will feature a hair and nail bar, spa rooms, virtual tech integration and more, marking the next step in the department store's larger overhaul to remain relevant in the age of DTC, digital-first brands

Consumer Goods How Brands Like Volvo Add Meaningful Value To Customers' Lives

Top retailers like Volvo and Alibaba are fostering loyalty by offering services that make them invaluable parts of their customers' lives, launching programs like memberships offering exclusive experiences, rewards and support

Delivery & Logistics Women's Telemedicine Platform Expands Into HIV Home-Testing Kits

In an effort to spread the use of PrEP, an HIV prevention drug, Nurx is offering customers an at-home lab testing kit as well as digital consulting with trusted providers

Banks, Insurance & Financial Services Prudential Optimizes How Clients Buy Insurance With Virtual Agents

The company's new millennial-friendly platform LINK functions as a hybrid advisory, enabling customers to inquire about and purchase insurance digitally in one of the first moves away from analogue processes

Customer Experience Journey How Brands Are Forming Deeper Connections By Providing Concierge-Style Service

From sleep coaches to personalized makeup consultations, retailers are focusing on offering consumers personalized experiences that help drive brand value

Redesigning The Healthcare Service Experience

PSFK founder Piers Fawkes talks to Min Fitzgerald of Nutrigene, a company that brings the personal touch to both its products and communications

Retail Retail Column: Why Retailers Should Never Forget Common Sense Principles

Retail columnist Winston Wright discusses the power of common sense principles in brick-and-mortar success

Advertising American Eagle Store Will Let Students Do Their Laundry For Free

The Union Square American Eagle in NYC is being redesigned, and with it comes a space for students looking to study while doing a load of laundry

Home Crowdsourced Platform Connects Pet Owners With Pet Sitters

With Pawshake, owners who don't want their pets to remain at home alone or in a kennel can find people in their local area willing to do the job

Fashion & Apparel Wearable Instantly Translates Speech For Travelers

The wearable from a company called Logbar is able to translate up to 50,000 words and phrases without WiFi or mobile data