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Beauty 'Avon On' Helps Brand Reps Organize Sales And Market Digital Content

The mobile app and content hub will streamline sales reps' activity and provide them access to branded social media content for easy online sharing and promotion

Food & Beverage Sainsbury's Tests Checkout-Free Supermarkets

Sainsbury's is piloting a checkout-free store that will replace the cashier with a scan-and-go mobile app experience

Fashion & Apparel French Sporting Goods Retailer Opens Apple-Powered Cashless U.S. Store

Decathlon is launching its first and flagship location on U.S. soil complete with digital-led and cashless transaction features as well as experimenting with kiosk check-outs

Brand Activation & Immersion Apple Expands Recycling Program For Earth Day 2019

The tech co is not only investing in its robotic phone recycling program to help more consumers curb electronic waste, but is also launching a Material Recovery lab in Austin to further its sustainability research

Delivery & Logistics Op-Ed: Why History Holds The Secret To The Future Of Retail

The associate strategy director at Critical Mass on the experience design strategies that help retailers like Amazon turn novelty into the norm

Banks, Insurance & Financial Services Seafood Producer Implements SAP Blockchain Tech To Enable Supply Chain Transparency

Consumers of Bumble Bee seafood brand can now scan a QR code to see details on their tuna's journey through the production process, enabling transparency in an industry rife with sustainability controversy

Retail Warby Parker Shoppers Can Try On Glasses In AR And Purchase Directly

Warby Parker’s innovative Virtual Try-On Tool lets glasses shoppers sample frames from the comfort of their phone, streamlining the in-app transaction by letting shoppers purchase immediately or add to a home trial kit

Automotive Facebook Gamers Can Test Drive An Acura On Their Phone

The ILX Total Control from Acura is an interactive experience on Facebook's Instant Games that offers test drives of the 2019 sedan, aiming to boost interactivity and accessibility by appearing on a platform younger consumers are already familiar with

Merchandising & Curation Fast Retailing Co's Digitally Enabled Store Ships Merch To Shoppers' Homes Only

The GU Style Studio experiments with a store concept that allows shoppers to try and purchase apparel and accessories but not take them home, instead shipping them directly to customers

Health Interview, Part Two: Inscape's Meditation App Developer On Designing A UX For Busy Consumers

App developer Jared Cocken tells PSFK how Inscape uses sophisticated data technology to build a better mindfulness experience and help users form a meditation habit.

Consumer Goods Walmart 'Sam's Club Now' Provides Shoppers Alternative To Amazon Go

Walmart's first cashierless, app-based store will be opening in Dallas early next month, aiming to sharpen the retailer's competitive edge by offering in-store navigation, lists that update in real time as customers shop and voice capabilities

Packaging & Product Engagement Google Opens Pop-up "Hardware Stores" Promoting Latest Digital Devices

Google's New York and Chicago pop-up locations look to compete against Apple for holiday season sales, debuting the latest technology in old-school aesthetics

Hotels, Hospitality & Travel NYC Hotel Offers Guests A Discounted Rate And Relaxing Experience In Exchange For Their Phones

In an always-on world, constantly connected travelers increasingly seek asylum like that offered at the James NoMad, a New York hotel encouraging its guests to detox from their digital lives with a package that locks away their phones in exchange for meditation, counseling services and more during their stay

Shopper Marketing & Promotions Guatemala's Tourism Board Incorporates AR Into Its Latest Campaign To Attract Tourism

Guatemala's Tourism Board partners with JCDeaux to develop immersive ad's that engage tourists in an immersive augmented reality experience through their smart devices