smartphone

Fashion & Apparel Warby Parker Shoppers Can Try On Glasses In AR And Purchase Directly

Warby Parker’s innovative Virtual Try-On Tool lets glasses shoppers sample frames from the comfort of their phone, streamlining the in-app transaction by letting shoppers purchase immediately or add to a home trial kit

Automotive Facebook Gamers Can Test Drive An Acura On Their Phone

The ILX Total Control from Acura is an interactive experience on Facebook's Instant Games that offers test drives of the 2019 sedan, aiming to boost interactivity and accessibility by appearing on a platform younger consumers are already familiar with

Merchandising & Curation Fast Retailing Co's Digitally Enabled Store Ships Merch To Shoppers' Homes Only

The GU Style Studio experiments with a store concept that allows shoppers to try and purchase apparel and accessories but not take them home, instead shipping them directly to customers

Brand Activation & Immersion Interview, Part Two: Inscape's Meditation App Developer On Designing A UX For Busy Consumers

App developer Jared Cocken tells PSFK how Inscape uses sophisticated data technology to build a better mindfulness experience and help users form a meditation habit.

Consumer Goods Walmart 'Sam's Club Now' Provides Shoppers Alternative To Amazon Go

Walmart's first cashierless, app-based store will be opening in Dallas early next month, aiming to sharpen the retailer's competitive edge by offering in-store navigation, lists that update in real time as customers shop and voice capabilities

Packaging & Product Engagement Google Opens Pop-up "Hardware Stores" Promoting Latest Digital Devices

Google's New York and Chicago pop-up locations look to compete against Apple for holiday season sales, debuting the latest technology in old-school aesthetics

Hotels, Hospitality & Travel NYC Hotel Offers Guests A Discounted Rate And Relaxing Experience In Exchange For Their Phones

In an always-on world, constantly connected travelers increasingly seek asylum like that offered at the James NoMad, a New York hotel encouraging its guests to detox from their digital lives with a package that locks away their phones in exchange for meditation, counseling services and more during their stay

Shopper Marketing & Promotions Guatemala's Tourism Board Incorporates AR Into Its Latest Campaign To Attract Tourism

Guatemala's Tourism Board partners with JCDeaux to develop immersive ad's that engage tourists in an immersive augmented reality experience through their smart devices

Automotive Land Rover Designed A Phone For Adventures In The Great Outdoors

The auto maker's unusual new product launch is mean to demonstrate the brand's rugged design aesthetic

Advertising How Samsung Turned An Abandoned Mall Into A Christmas Wonderland

Children from the Boys & Girls Club got to experience the true holiday spirit

Design This Lamp Only Lights Up If You Surrender Your Smartphone

Designer Klemens Schillinger wants to help people unplug

Technology Substitute Phone Helps People Overcome Device Addictions

A designer hopes to get people off their phones with a new product

Design Simplicity Meets The Smartphone, After An Arduous Process To Design It

PSFK sat down with Linda Jiang, the designer behind Andy Rubin’s minimalist Essential phone

Technology LG Smartphone Uses Sound To Repel Mosquitoes

The sonar technology used to craft the phone might be effective in repelling up to 72 percent of mosquitoes