volvo

Automotive Op-Ed: Could Cars Be The Therapists Of The Future?

Author Dhruva Rajendra makes the case for an untapped post-purchase need that vehicles could be poised to fill, turning consumers' daily commutes into therapy sessions—in short, wellness on wheels

Analysis How To Build A Value Ecosystem That Shoppers Can Integrate Into Their Lives

In part two in a series of op-eds on emerging brand innovation, PSFK partner Scott Lachut on how brands like Volvo and Chase are creating a bundle of services that will encourage shoppers to integrate brands into their busy schedules

Loyalty & Membership Volvo Car Accident Advisor Provides Drivers On-Demand Recovery Support

Volvo owners can access a mobile service that helps collect accident scene information and streamlines the recovery and repair process

Features How Auto Retailers Like Volvo Are Making Driving More Accessible With All-Inclusive Subscriptions

From PSFK's Automotive CX Debrief, these three car retailers are giving their customers purchase flexibility with subscription services

Brand Activation & Immersion Report Launch: Check Out PSFK’s New Automotive CX Debrief

Our latest report shows how a legacy industry is transforming itself through direct-to-consumer strategies

Post Purchase Service & Support Volvo Polestar Enables Completely Mobile Purchase-To-Entry Customer Journey

The Polestar Explore app caters to mobile-savvy millennials likely to be interested in Volvo's electric vehicle line, enabling a complete end-to-end digital cx from mobile car buying to keyless entry

Gaming & Play Toyota Subscription Program Gamifies Service For Car Owners

Members of the Japanese automaker's program Kinto receive redeemable points for being ecologically friendly and driving safely

Consumer Goods How Brands Like Walgreens And Volvo Are Creating Value Ecosystems For Consumers

Offering additional assistance and communication post purchase adds extra value and fosters relationships between consumer and brand

Home How Brands Like Volvo Add Meaningful Value To Customers' Lives

Top retailers like Volvo and Alibaba are fostering loyalty by offering services that make them invaluable parts of their customers' lives, launching programs like memberships offering exclusive experiences, rewards and support

Banks, Insurance & Financial Services Volvo Subscription Plan Offers Drivers An Alternative To Buying Or Leasing

The Swedish automaker's S60 Sedan will be available under its subscription plan, Care by Volvo, aiming to increase value to customers by providing them with a vehicle as well as continuous support and service for a monthly fee

Hotels, Hospitality & Travel Volvo Offers Drivers An Autonomous Vehicle Alternative To Air Travel

With a cabin that rivals a first class seat, Volvo's latest concept car is designed to be an efficient and more convenient alternative to short-distance airline flights

Automotive Audi Designed A Popup Charging Station For Any EV Drivers

In promotion of electric vehicles in general as well as its recently launched e-tron, the automaker offered San Francisco drivers a fully functional service station, including a concierge, demonstrations and a cafe

Shopper Marketing & Promotion Volvo Campaign Offers Shoppers Interactive Advertisements

The Swedish car company is driving sales by giving consumers a chance to interact with its new S90 model straight from their mobile screens

Shopper Education & Assistance BMW Partners With Blockchain Startup To Increase Lending Options For Car Buyers

Blockchain service Bloom offers a more secure assessment of credit worthiness and the ability to obtain loans from both traditional and digital currency lenders, helping the auto brand increase flexibility for customers

?>