Explore how home-centric brands are positioning themselves as lifestyle partners by investing in new services, activations and marketing strategies outside of the traditional path to purchase

Furniture and home goods are now being offered in subscription-based programs from leading brands, catering to modern consumers who move frequently and value variety

The apparel brand is branching out into home goods, partnering with West Elm to offer premium decor items alongside clothing and accessories

The retailer is introducing MoDRN, a 650-piece line that will offer millennials a modern aesthetic at discounted prices

The home goods chain moves into the experiential market by connecting customers to artisans from the communities around its stores

PSFK researchers took a closer look at how brands can leverage AI to offer more personalized services and recommendations to their customers

As it ventures into the hotel business, the retailer fosters brand loyalty across industries

Marriott's SpringHill Suites and West Elm team up to create a modern furniture collection ideal for small space living

The company is planning to open boutique hotels in several US markets, including Detroit, Minneapolis, Savannah, Charlotte, and Indianapolis

World's largest birdhouse vacation experience available for rental in downtown Austin

The SVP and CD of furniture and accessories giant, west elm, shares why, for her, creativity is about making.