women

Fashion & Apparel Expert Insight: Building Fashion's Sustainable Future With Personalized Wardrobe Rental

PSFK speaks to the founder of Armoire, a customized virtual wardrobe rental service, about offering women unlimited closets while reducing the environmental impact of fashion and increasing accessibility to a variety of styles

Interview Expert Insight: How To Build An E-Commerce Platform That's An Economic Engine For Female-Founded Brands

PSFK speaks with Lindsey Taylor Wood, founder and CEO of The Helm, to learn of the strategies behind the design and execution of her centralized platform for women-built-and-led companies

Automotive Lexus' Women-Staffed Popup Sushi Restaurant Challenges Traditional Gender Norms

Dubbed New Horizons, the luxury auto brand's Stockholm sushi restaurant aimed to engage consumers around its value of Japanese craftsmanship while challenging traditions about female sushi chefs

Brand Activation & Immersion 13 Brands Working To Break The Glass Ceiling For Women

From Target and Macy's to Yelp and Spotify, PSFK has identified the companies making strides for women through innovative programs, resources and advocacy

Analysis Brands Like Blume Are Providing Trusted Guidance For Teenage Transitions

From PSFK's Back-To-School Deck, here's how two brands have positioned themselves as lifestyle partners for young adults going through the trials and tribulations of puberty

Consumer Goods Interview: How DTC Sexual Wellness Brand Unbound Is De-Stigmatizing Female Pleasure

PSFK speaks to the co-founder and CEO of Unbound to learn more about female-driven sex tech innovation and using haptics to deliver the experiences female consumers want

Design Interview: Women's Clothing Brand LIVELY On The Key To Modern Apparel Design

Ahead of her appearance on Anomaly's 'Designing for Modern Women' panel discussion, LIVELY's CEO and founder speaks to the importance of listening to its community of wearers and reflecting their needs in its design

Beauty Interview: Flamingo's DTC Personal Care Is The Harry's Shaving Experience For Women

General manager of the DTC and wholesale women's razor brand Flamingo explains how she applied experience at Harry's to fill a gap for quality yet affordable shaving among female consumers

Video Are You Doing Enough To Bring Your Customers Into Your Sustainability Story?

Watch Eileen Fisher's Vice President speak at PSFK's Future of Retail 2019 Conference on ways brands can better involve customers in their social and environmental efforts

Video Everything In Your Development Pipeline Should Come From Your Customers

Watch LIVELY's Founder speak at PSFK’s Future of Retail 2019 Conference on the need to allow for customers to help dictate one's development pipeline

Merchandising & Curation For International Women's Day, The Future Of Retail Is Female

PSFK spoke to the organizers of the Wide Awake: A Day For Female Founders conference, plus the female leaders behind Unbound Babes, Birchbox and Eloquii, to glean insights into where a more equal retail landscape is heading

Food & Beverage Dove Chocolate Improves Job Security For Female Workers In West Africa

As part of a campaign for International Women's Day, the chocolatier's new facility on the Ivory Coast aims to give its primarily female employees greater resources and support

Health Women's Health App Tia Opens Membership-Based Clinic In NYC

The free app for "cycle-connected" care is branching out into brick and mortar with its first patient clinic for subscribers at $150 per year

Features Women's Day Roundup: PSFK Highlights Retail's Leading Ladies

This International Women's Day, PSFK is celebrating the female innovators and pioneers making waves in today's world, spanning categories from health & wellness and architecture & design to technology & ecommerce

?>