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January 16, 2019 | New York City
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In-store augmented reality features animate products on virtual models and point shoppers to compatible items, bringing the most useful elements of online browsing to physical retail
June 18, 2018

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Paula has been a partner in the New York office of Pentagram, the world's largest independent design consultancy, since 1991. She began her career as an art director in the 1970s and early 80s, when her eclectic approach to typography became highly influential.

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