PSFK’s professional-grade research platform, featuring access to our full-report library and on-demand research services.
Take me to PSFK iQDynata is the world’s largest first-party data platform for insights, activation and measurement. With a global reach of over 62 million consumers and business professionals, and an extensive library of individual profile attributes collected through surveys, Dynata is the cornerstone for precise, trustworthy quality data. The company has built innovative data services and solutions around its robust first-party data offering to bring the voice of the customer to the entire marketing continuum – from strategy, innovation, and branding to advertising, measurement, and optimization. Dynata serves more than 6,000 market research, media and advertising agencies, publishers, consulting and investment firms and corporate customers globally. Learn more at www.dynata.com.